Technology Investment Traps that Could Threaten Your Business

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There are a lot of things to consider when it comes to the smooth running of your business but possible one of the most important ones, especially given the way we do business in this day and age, is technology itself. Failing to do your research and ploughing lots of money into unnecessary or ineffective technology solutions that do nothing to better streamline your business processes or help with profit, could be nothing short of disastrous. That’s why it’s so important you get it right.

business trap

Avoid technology investment traps before you get in them. Understand the most widespread ones and learn how to get around them before they have a chance to impact you or your business.

Foregoing Best-Fit For Newest Option

A lot of technology investors can get dazzled by flashy marketing campaigns that talk up new features without really considering what kind of impact they can have on your overall operation.

When it comes to doing the best for your business, you want to always go with the best-fit solutions rather than the newest. Network services for example, have been proven to be a great and reliable business asset over more unproven newer solutions that still have many kinks and bugs impacting the daily operations of the businesses that use them.

Consult and observe what technological solutions businesses have already employed and what works for them rather than throwing your money at the newest options available on the market.

Poor or No Technology Vision

Just like a business plan can help provide a blueprint and a sure set of guidelines to follow when it comes to growing your business and understanding where you’re going, a solid technology vision can work likewise.

Failing to set one up or executing it poorly could increase the chance of jumping from one system to another, spending poorly on applications that do nothing to help productivity and causing a lot of frustration for you and your team. Having a firm technological plan or vision in place before you start can help savings in both time and money.

No Support, Training or Budget Parameters

Another way investing in technology for your business can go horribly wrong? Not providing support, training or having any kind of budget parameters when it comes to implementing them.

Without a solid support structure users of these new systems might have to hunt down solutions to the types of problems they are facing in prime business time that should otherwise be reserved for essential processes. Without training you could also contribute to a reduction in morale in your team, as they become increasingly frustrated with having to learn to use new hardware or software options independently on their own.

Finally, without actually setting a conservative figure on what exactly you plan to spend on technology solutions for your business, you could sink a lot of money into ineffective solutions that would be better invested in other areas.

With so many pitfalls to fall into when it comes to investing in new tech for your business, it’s important to be aware of crucial situations like these and take proactive steps to avoid them.


+Ayodhyanath Guru holds a B.Tech degree in Electrical Engineering and has worked with various prestigious clients in the IT industry and presently working as a Software Engineer. He is a part time blogger and presently authors the Jafaloo.Com blog. Being a tech enthusiast Guru likes to surf the web and blogs about interesting technical topics like How-To guides, freewares, Tutorials, Software, Gadgets, web applications etc. Apart from blogging he likes coding in Java/J2EE and PHP.

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